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Professional Status


About Me

I'm a French / Tunisian affiliate marketing specialist holding a BBA with a major in Business Decision Making and Marketing. I have +2 years experience in digital marketing where I have been applying my academic knowledge combined with my leadership, organizational and communication skills developed through my professional experience, my involvement in special training sessions and associations. I have a clear, logical mind with a practical approach to problem solving.
I'm capable of working under pressure and fulfill assignments in short deadlines. I enjoy working on my own initiative or in a team.


Project Manager: Digital Marketing

Since July 2017
Responsibilities completed
  • Scaling up the revenues of the campaigns from 50k to 150k per month
  • Maintaing a profit margin of 50%
  • Managing publishers and affiliate networks
  • Participating in Affiliate trade shows and establishing partnerships
  • Strategic decision making and Business optimization
  • Creating new campaigns and exploring new markets
  • Scrum master: Managing a team of 4 developers

Business Development Associate

October 2016 to July 2017
Responsibilities completed
  • Branding of the new Strategic Business Unit
  • Generated on average 1000 leads per month
  • Managing the CRM and the sales force team
  • Increased lead to sale conversion by 20% in 3 months
  • Executing Business Development plans
  • Lowered call centre costs by 70% by setting up a subsidiary in Tunisia
  • Negotiating with new partnerships and managing affiliates
  • Created over 20 funnels for lead generation

Centre Administrator

International Projects
June 2016 to August 2016
Responsibilities completed
  • Management of a cash account as stipulated by head office
  • Interpretation and utilization of specific data
  • Management of the human resources and materials in the Centre
  • Cooperating with Welfare Officers and other relevant personnel
  • Support of the Centre Manager and the whole team

Business Developer

Second Souffle 21
October 2015 to May 2016
Responsibilities completed
  • Optimize the online presence: web site development and management
  • Coordinate the internal and external communication
  • Store management and clients services
  • Increased sales by 30% in 2 months

Performance Consultant

Acoserv : petroleum services
April 2015 to June 2015
Responsibilities completed
  • Analyzed over 5000 relevant KPI data
  • Measurement of workers’ performance using Data Envelopment Analysis
  • Optimization solutions to improve performances by means of Linear and Dynamic programming

Project Manager: communication/events

Five Star events: Start Up agency for communication and event management services
June 2013 to September 2013
Responsibilities completed
  • Agency management: Human and material resources
  • Direct contact with customers and suppliers
  • conduct Marketing plans
  • Events organizations
  • Made 5000$ profit in one month

Project Manager: sales/marketing

Ssquare Design: Start Up for customized printed T-shirts
May 2012 to September 2012
Responsibilities completed
  • Negotiate with suppliers
  • conception of logos and prints
  • Selling to final buyers
  • Customer services

Founder and president of the Leaders Club

Leaders Club: University student association
Since March 2013
Responsibilities completed
  • Team management (50-70 members)
  • Enhance self-development and leadership empowerment
  • Conduct internal and external communiation plans
  • Meet and negotiate with sponsors, partners, administrations and workshops experts

President of Platinum Club

Platinum Club
2011 to 2012
Responsibilities completed
  • Implemented a work strategy which upper promoted the team work among members
  • Event management
  • Team Management